Ascot April 2024
Tastes of Better partners
Meet the lead partners

Enhance colour, taste and shelf-life with Kalsec
Kalsec will take you on an unconventional flavour journey showcasing their natural colour, taste and shelf-life solutions through a 3-course tasting menu.
Categories
– Meat & poultry
– Plant-based proteins
– Snacks
– Soups
– Sauces & dressings
Key Themes
– Global flavour trends
– Natural taste and sensory solutions
– Clean-label innovation
– Hot and spicy creations

Unlock science & creativity for NPD with IFF
IFF returns with a fast-paced and fun speed-dating menu concept to bring their rich portfolio to life and help solve your most pressing formulation pain points.
Categories
– Culinary
– Dairy
– Snacks
– Beverages
– Bakery
Key Themes
– Taste modulation
– Non-HFSS formulation
– Low and no alcohol
– Authentic global flavours
– Plant-based/hybrid innovation

Reimagine health & sustainability with Kerry
Kerry will be flexing their full spectrum of expertise as they serve authentic breakfast, lunch, and dinner options from around the world reimagined for health and sustainability.
Categories
– Beverages
– Savoury Snacks
– Ready meals
– Bakery
Key Themes
– Upcycling and waste valorisation
– Fibre fortification
– Functional flavour pairings
– Global flavour trends

Experience ethically grown
palm oil with Daabon
Daabon will showcase their diverse applications for their ethically grown palm products in frying, bakery, and confectionery.
Categories
– Frying
– Confectionery
– Bakery
Key Themes
– Sustainable palm sourcing
– EUDR reformulation
– Better-for-you frying
– Organic & clean label